This is clearly a question every non-profit Executive Director thinks about every day as funds for non-profits have been steadily declining for the last 2 years given the harsh economic realities we’re all still going through.
So these are a few tips I thought I would share with you all.
Whether you are an NPO or not, an integral part of any good marketing plan is defining your goals. When you know what it is you want to achieve, creating distinct marketing campaigns and tactics become much more clear.
The goals of non-profit organizations can be as diverse as the myriad of organizations themselves. There are, however, a few major goals across the board.
5 major goals of a NPO include increasing:
- Cause awareness
- Brand awareness
- Donations
- Volunteers
- Membership
Read More: How do you gain attention for your Non-Profit?
Share your thoughts…
Ziad K Abdelnour Founder & President of the Financial Policy Council http://www.financialpolicycouncil.org/