For your supporters, your organization’s blog is a window into your world. It showcases what matters to you, how you’re achieving your mission, and provides insight into the type of organization you are or want to be. Perhaps most importantly, it’s a critical marketing tool to spread knowledge of your work and the issues you prioritize to millions of potential supporters.
So what do you do to have your Non-profit’s message or blog at the forefront of all?
1. It all starts with fundraising :
Behind every successful and influential organization is a team of people finding the money to fund great work. While your blog shouldn’t only be a vehicle to support the development team, every post is a good opportunity to turn a casual observer or activist into a donor. Make sure your blog contributors – whether within or outside your organization – are fully aware of this. After all, money is the fuel of it all.
It’s the age-old question in the investment world. Truth to tell, no one has a really good answer. There is no true science to investing, and certainly not for Private Equity/VC investments. The ugly truth is that most professional investors aren’t very good at it; That’s one of the reasons so few of them outperform major indexes over any reasonable period of time. VCs, on average, are even worse. Most of their investments are dogs, and few ring up truly superior returns.
Well after 30 years in the money business, dealing with some of the most sophisticated and savvy super investors in the world, here are my 10 tips which I hope will broaden your minds further.
1. Correct conceptual understanding of investing.
There are plenty of investment theories around. Some are valid, others are nonsense. Your ability to choose a solid investment philosophy is critical. Whatever theory you choose, make sure you understand it inside out. As Warren Buffett keeps saying ” Never invest in a business you can’t understand”. So the first step of being an exceptional investor is to know your stuff like a “master”.
I have often asked myself this question and I am sure the same applies to you.
My view on this is that you should go with your gut feeling when you have a threshold level of relevant experience.
In my opinion, gut calls are usually very little if any helpful when it comes to looking at deals or similar investment opportunities requiring quantitative analysis and much more important but still not enough when it comes to picking or relying on people.
It is a fact that when I am looking at deals, I always look at the hard cold numbers. I rarely rely on gut feelings. Why? Let’s say for example you don’t know much about investing, and you’re debating whether to buy shares in Google or Amazon at the current stock price, your gut reaction whether to pull the trigger is almost certainly meaningless.
Being both an oil trader and financier and tech investor, I am frequently asked about my general views on the oil and tech sectors at large given the ever changing financial and political disturbances out there.
Well for a start, you might think that tech is today in a bubble as a company whose sole product is a photo sharing app in which the pictures get deleted after they are shared just turned down $3 billion.
Maybe…. But the reality is that even if there is a bubble in the making there are really no consequences. Unlike the late 90s, technology is now established. If one company blows up, other entrepreneurs will start a new one or join someone else. So If you really think about it, the cost of failure has never been so low, ever.
By the same token, and for the sake of argument, I don’t think that the tech and software sector is even close to eating the world.
Take a look at the Fortune 500 2013 – Fortune on CNNMoney.com. There are hardly any software companies on there. Google is #55 with a $52.2B in annual revenue. Facebook is barely hanging on at #482 with $5.1B in revenue. The largest electronics company is Apple at #6 with $156.5B in revenue. The second largest is Hewlett-Packard at #15 with $120.4B.